The UK property market is growing fast and a new property cycle is beginning. With house prices and rents scheduled to grow fast in the next three years as interest rates and mortgage costs come down, this is a great time to buy UK property.
That is true whether you are an owner-occupier, a UK-based landlord or an overseas investor. The only question is – where should you invest to maximise returns?
There are many locations across the UK that offer compelling reasons to buy, both established investment hotspots and new up-and-coming areas. One of the most interesting is the city of Bath.
Why buy property in Bath?
Located at the heart of England’s prosperous and beautiful South West, Bath is a well-connected economic hotspot that also offers an exceptional quality of life for residents.
The local economy is growing fast, and the local Council “seeks to deliver a minimum of 65,000 new jobs by 2030 building on the area’s track record in innovation and creativity and a rich heritage and cultural vibrancy.”
That’s a lot of jobs in the region for a city with a population of approximately 100,000. Even when you consider that the population grew almost 10% over the last Census period, that leaves a lot of potential for even more people to come to Bath in the next decade to fill those jobs.
More people means more housing is needed, but the Council can only build a maximum of 1,466 homes a year going forward. Even if they build that many annually – which might not be possible – it still leaves a huge need for housing.
The effect of that competition for homes can already be seen. As of Q4 2024:
That makes Bath a great location to buy property with more growth expected to come in the future.
Links to London
A major reason to buy Bath property for sale is that the city has superb links to London. There are 72 trains a day between Bath and the capital city, and the average journey takes just 1 hour 20 minutes.
That brings obvious economic benefits to Bath and makes it obvious why so many businesses and young professionals choose the city as a base. You can live here and work in the capital, or you can run a business here and attract customers from London easily.
Similarly, it adds another benefit to life in Bath. Not only are you living in a beautiful place as it is, but all the culture and lifestyle that London offers is easily accessible. In many ways, Bath offers the best of all worlds for families and young professionals.
An enviable lifestyle
On top of the predicted job growth, economic strength and easy links to London, a third reason people move to Bath is that it is an excellent place to live in its own right.
It’s a beautiful city that was originally built by the Romans as a spa town destination. It has retained that traditional heritage and elegance, becoming a place like nowhere else in the UK.
The city centre is friendly and busy. A good mix of bars, restaurants, national retailers and independent traders ensure that Bath has a unique feel. In addition, the city benefits from a range of theatres, galleries, museums and other cultural sites which offer plenty of entertainment.
There is plenty of attractive green space, and the River Avon waterfront offers the ideal escape from the worries of day to day life.
People have wanted to live in Bath for thousands of years, and its appeal has not faded in the slightest. This is a premium location that provides a luxury modern lifestyle, without losing all the benefits of its ancient heritage.
Want to learn more about the city and what makes Bath apartments for sale such a good investment? Discover Bath and get in touch with the team today to make sure you’re the first to hear about new investment opportunities in the city.
